Migdalia Burgos

Creative and Strategic Thinker & Business Analyst

Location
north miami beach, FL (US)
Work Category
Strategy - Planning
Interests
Business partnerships, Job opportunities, References, Ways to stay in touch
Currently working on...
Working on 3 presentations for next week! Web rebuild, web design, data warehouse. Whew!

About Me

A strategic thinker and business analyst, I have a talent for pattern recognition in developing situations.

I have a proven record of accomplishment in planning and leading comprehensive strategies, both national and international, and leveraging strong communication and organizational skills in the development/implementation of programs that are staffed by cross-functional teams of internal and external resources.

My core professional experience and competencies include:
Six Sigma Green Belt
Strategic Planning
Content Strategy & Intranet Solutions Strategy
Team Building & Management
Training and Career Development
Trilingual (English, French, Spanish)
Corporate Communications & Public Relations

What motivates me:
Great design
Creative thinking
Teamwork and watching a plan come together

What drives me:
The passion to excel

What inspires me:
Music

What keeps me going:
The assurance that something can be achieved through hard work and ingenuity
The fact that a thing must be done, and I'm available to do it

What I enjoy:
Sports - especially tennis and soccer
Running
Reading sci-fi or thrillers
Listening to good music and discovering new talent

Work Experience

  • Jan 2009 - present
    miami, FL (US)
    Co-Founder/Administrator
    Diglossos.wordpress.com
    Design Director and Content Strategist developing and defining content requirements, business processes and workflows (including writing editorial style guide, structuring and defining site elements, work with Information Architect on site maps and wireframes), assessing new content and developing plans for growth/expansion;
    Site Administrator overseeing launch (60 days from initial concept to going live), reviewing statistics and subscriber enrollment;
    Managing Editor leading writing and editing teams, writing introductory pieces and original submissions (bimonthly submissions);
    Marketing Director developing strategies for increasing site visibility and audience awareness and Search Engine Optimization (SEO), supervising content targeting and segmentation, doing competitive analysis and ensuring that site is listed among first 10 sites in Google search;
    Business Development Manager seeking advertising, sponsors and expanding enrollment.
  • Jan 2007 - Jan 2008
    new york, NY (US)
    National Manager, Best Practices
    OCE Business Services
    Intranet Solutions Strategist managing redesign, development, strategy, and testing, at a cost savings of over US$100K and a time savings of 6 months, managed development and production teams, ensured that site met business needs and maximized opportunities in company’s web presence; developed training materials for national roll-out; managed incentives/rewards programs and oversaw inventory;
    Content Strategist responsible for defining and developing editorial strategy, planned the creation, publication and governance of web content (defining content type, variety and purpose), and spearheading internalization of business processes for significant cost savings (over $5K/month);
    Six Sigma Voice of the Customer Manager accountable for organizing and managing customer satisfaction surveys, extracting statistics and creating reports for executive management;
    Strategic Marketing Manager spearheading interactive communications forum to identify national and region-by-region marketing opportunities and provided solutions to improve product effectiveness and visibility within the industry.
  • Mar 2002 - Jan 2007
    new york, NY (US)
    Business Analyst
    Sanofi-Aventis
    Subject Matter Expert and US Administrator for US Clinical Trial Registry accountable for developing content management strategy, writing corresponding SOPs and editing all submissions;
    Project Manager responsible for assessing organization's training and certification requirements and co-developing web-based training and certification programs, developed staff training materials on regulations and guidelines;
    Member of corporate/global oversight group for regulatory compliance and consultant in creation of corporate global SOPs;
    Corporate Departmental Communications Lead providing front-line communications support for Vice President, including extensive networking across functions and with Paris HQ personnel to build and maintain business relationships;
    Business Operations Manager assisting in the reorganization of the department (review current staff capabilities and future requirements, streamlining or eliminating processes); planned and managed meetings - including study protocol reviews and international meetings with Key Opinion Leaders and ancillary organizations, coordinated activities for alignment with corporate objectives and organized teams and projects during two corporate transitions;
    Manager of departmental staff accountable for planning training programs and career development, mentoring staff and managing administrative teams;
    Budget Administrator responsible for coordinating with Finance and Legal teams for streamlining of processes and identifying deficiencies - leading to US$100K in savings.
  • Sep 1999 - Jul 2001
    new york, NY (US)
    Promotional Marketing Manager
    Pan-American Sports Network
    Member of Corporate Launch Team assisting with defining/creating company brand/logo, developing business and marketing plans and strategies and executing programs and events based on the plans;
    Manager of trade shows, corporate events and internal and public activities and programs to heighten image and enhance brand recognition;
    Part of 2-time Award Winning design team for trade show booths in Latin America and
    recognized for delivering projects and designs under budget for cost savings of US$25K to US$250K;
    Team Leader responsible for defining and launching business processes and programs and mentoring and coaching staff.
    Developed and managed a wide range of marketing tools, including promotional materials and TV advertisements for Latin American and US Hispanic TV markets (print and film).

Education

  • 1989 - 1993
    Bachelor's
    The George Washington University

Courses & Certifications

Six-Sigma Green Belt
Spanish - Fluent
French - Proficiency
Sarbanes-Oxley Administration

Clubs & Organizations

Hudson Union Society
USTA

Hobbies & Interests

Writing
Reading
Web design
Tennis
Soccer
Travel
Science
Sci-Fi
New web tools (esp. test drive browsers like Safari, IE, Firefox, Camino, Opera)